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I discovered Amazon’s secret Hearth TV Stick that I am going to wager you by no means knew existed

Abstract

  • Amazon just lately began promoting a tool just like the Hearth TV Stick referred to as the Amazon Signage Stick.
  • It is designed to show TVs into digital indicators, and integrates with over 25 CMS suppliers, affords a safe system, and is out there now within the US.
  • The Amazon Signage Stick prices $100, so it is $40 greater than a Hearth TV Stick 4K Max.

Normally, while you consider an Amazon Fire TV Stick, you image a tool that plugs into your TV to entry numerous streaming apps, watch free FAST channels, and even play video games from the cloud through Xbox or Amazon Luna. However what if I advised you there’s an Amazon Hearth TV Stick designed for one thing apart from streaming?

That gadget exists and known as the Amazon Signage Stick. It appears similar to a daily Hearth TV Stick, however because the identify suggests, it is meant to show your TV into digital signage somewhat than for watching Netflix or Prime Video.

The Amazon Signage Stick primarily targets companies somewhat than on a regular basis shoppers, which retains it comparatively underneath the radar on Amazon. Nonetheless, when you’re into streaming units, I discover it fascinating how Amazon has tailored its standard Hearth TV Stick into a tool with a completely totally different objective — one which, like within the streaming world, goals to compete with acquainted opponents.

Model

Amazon

Decision

4K

RAM/storage

2GB RAM/16GB Storage

Connectivity

Wi-Fi 6E

This Amazon Hearth Stick is not meant for streaming, however for turning your TV right into a digital signage media participant.


The Amazon Signage Stick is $100

It really works similar to a Hearth TV Stick, however is straight built-in with totally different CMS suppliers

Amazon Signage Stick.

The Amazon Signage Stick features very similar to a normal Hearth TV Stick, plugging straight into your TV’s HDMI port and together with a wi-fi distant, energy cable, and energy adapter. Just like the Hearth TV Stick 4K Max, the Signage Stick includes a quad-core processor and Wi-Fi 6E. Nevertheless, not like the Hearth TV Stick, which has a number of variations, the Signage Stick is out there in just one model and prices $100, which is $40 dearer than the Hearth TV Stick 4K Max.

What primarily units the Signage Stick aside from Amazon’s Hearth TV Sticks is its integration with numerous CMS (Content material Administration System) suppliers. A CMS helps a enterprise create and handle digital content material, and Amazon advertises that the Signage Stick works seamlessly with over 25 totally different suppliers proper out of the field. A few of the supported platforms embody ScreenCloud, AbleSign, NoviSign, Rise Imaginative and prescient, and Yodeck. An entire listing of CMS suppliers is out there on Amazon’s website.

Whilst you can technically use a daily Hearth TV Follow a third-party app to show your TV into an indication, it appears Amazon is promoting the Signage Stick as a extra dependable {and professional} resolution. Amazon additionally affords an app particularly for the Signage Stick that allows you to arrange and monitor all of your linked units. Moreover, the Signage Stick affords a safer system, together with a “safe boot loader, knowledge encryption, and common updates that maintain signage protected and working easily.”

In the event you merely wish to watch TV reveals and films, Amazon’s Hearth TV Stick is certainly what you need. Nevertheless, when you’re a enterprise proprietor skilled with Hearth TV Sticks, Amazon’s Signage Stick could possibly be helpful to you.

TVs with Amazon Signage Stick.

Though it would not stream Netflix, I discover it fairly cool how Amazon has tailored its gadget for a completely totally different objective. To be clear, I’m not a small enterprise proprietor and have by no means used a CMS supplier myself, so I can not converse to its precise efficiency. Nevertheless, it at present has a 4.2-star score on Amazon, which suggests it has been well-received by among the companies utilizing it.

The Signage Stick launched in December 2024, so it hasn’t been round for too lengthy. Though it’s at present solely accessible within the US, the e-commerce large plans to roll it out to further international locations in 2026 (through Cord Cutter News).

One of many Signage Stick’s opponents is BrightSign, an organization that produces digital signage gamers and software program. BrightSign was based by Anthony Wooden, the founder and CEO of Roku, however the corporations are fully separate.

In the event you merely wish to watch TV reveals and films, Amazon’s Hearth TV Stick is certainly what you need. Nevertheless, when you’re a enterprise proprietor skilled with Hearth TV Sticks, Amazon’s Signage Stick could possibly be helpful to you.

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