Netflix’s redesigned Apple TV app is right here, and surprisingly it does not suck

Netflix’s redesigned tvOS Apple TV app has lastly launched after first showing on TV platforms like Samsung and LG a number of months in the past.

You is perhaps questioning why I am writing a couple of Netflix app redesign, however I promise I’ve a very good purpose. In contrast to previous Netflix tvOS app facelifts, Model 3.0 is among the most important redesigns the streaming app’s Apple TV app has acquired in years, with a number of elementary adjustments to the way you navigate its menus.

Together with a extra trendy, streamlined look with huge tiles that supply a wider preview of TV reveals and flicks, the acquainted left-hand sidebar navigation system that is been round since 2018 is gone. Instead is a prime menu that options Search, House, Exhibits, Video games, and My Netflix. It is a bit complicated at first, and since I am not a fan of change, I do not fairly prefer it but. That mentioned, I really feel prefer it would possibly develop on me over the subsequent few weeks, for the reason that navigation bar is now simpler to entry in a way.

Netflix says its new redesign options a greater advice system

The streaming platform goals to be extra personalised

Different adjustments embody My Life and My Netflix being merged below one choice to simplify the menu. On that notice, whereas the brand new huge tiles really feel like a bit of an excessive amount of at first, the truth that they increase as you progress your cursor over them makes the general UI really feel way more trendy.

Netflix says that the brand new design comes alongside an improved content material advice system that higher responds to “moods and pursuits within the second.” The brand new advice system has a couple of further labels, together with “current” content material and the place a film or TV present is at present rating.

The streaming platform’s large tvOS redesign was announced back in May, but it surely’s solely being pushed out now. When you do not see the replace in your Apple TV, you’ll be able to obtain it manually from the App Retailer and choose Replace (I had to do that). It is unclear if Netflix has plans to convey this UI to extra platforms. I can not see it working effectively on iOS or Android given the feels prefer it was particularly designed particularly with giant screens in thoughts. The streaming big not too long ago added conversational generative AI search to its iOS app.